Baby talk v/s Big talk

Brandnama has a great post on the value of listening to babies talk. Here's why I think babies can give you some great brand names. Babies mispronouce words. These mispronounced words make us think of the original words. Tick. These mispronounced words make us smile. Tick two. These mispronounced words make us do a double take. Tick three. A memorable brand name is all about making an instant impression. Right off the top of my head, I've thought of three ways in which mispronounced words make multiple instant impressions on a grown-up mind. Very thought-provoking stuff.